Established in 1979, facta is currently one of the leading, independent, full-service research and consulting agencies specialized in major emerging markets across the world. The pharmaceutical, biotechnology and medical device industries constitute our area of specialization. Acknowledging the unique characteristics of this sector, facta has created a highly specialized team of researchers and consultants offering broad professional experience.

Through our work we play a central role in guiding effective marketing strategies embarked by our clients, and have an impact on the evolution of new products and services, particularly those that require a deep understanding of the minds of decision makers. Research projects conducted by facta have spanned the entire product life cycle and have helped shape the strategic agenda of many global leaders in the industry.

The company's major strength lies in its capacity to efficiently combine high quality technological and human resources, developing novel tools aimed at providing a better understanding of emerging healthcare markets.


Our specialization is born out of 30 years of experience in healthcare research and consulting. Our wealth of industry expertise means that we have managed over 5,000 projects across most therapeutic areas, spanning all corners of the world.

We have conducted research with every key stakeholder group in the healthcare industry, from physicians, patients, pharmacists and nurses to managed care decision-makers (payers), key opinion leaders, health authorities, distributors and sales representatives.

Independent Status: Results you can trust

As an independent organization, our primary objective is to provide the highest possible quality research and consulting services. Our researchers believe what they do matters and their commitment to science, impartiality, and professional reputation results in unbiased research and consulting products and services that you can depend on to make better business decisions.

Multinational and Multilingual: A global perspective

facta is headquartered in San Francisco, California. We also maintain a representative office in Princeton, New Jersey and operating offices in several emerging markets. We have extensive experience conducting studies in Latin America, Asia Pacific, Eastern Europe, Middle East and Africa and employ staff who are fluent in over 9 languages. Our expanding international capabilities help us face the global reach of your research needs.

The bottom line

This depth of knowledge and experience, together with a growing roster of clients, has helped to make facta one of the leading providers of research and consulting services to the healthcare industry.

Together, our expertise, geographical reach, commitment to quality, and professionalism can help you:

  • Better understand your market
  • Expedite your time to market
  • Expand your market
  • Maximize your product life cycle
  • Improve your bottom line

Our mission is to support successful business decision making by means of collecting and transforming data into reliable information.